Finding Your Audience: Geotargeting in Healthcare Marketing
Nowadays, everyone lives on their mobile devices. So the best way brands can market to potential consumers is to reach them where they spend a majority of their media time: on their phones. At the beginning of the digital age, targeting audiences based on geography...
What Is Drop Shipping?
Retailers and resellers know that one of the most frustrating aspects of running a shop is the shipping process. Especially if you’re running an e-commerce shop and don’t keep your products in stock, you know it can be a headache to order from a third party and get...
Essential Tools & Resources Needed to Start a Small Business
Starting a small business can be easy when you have the right tools. If you're looking to start your own business, here are a few resources and tools that will help you create the best company possible. Here's what you need to know about the important facets of...
How Virtual Reality Is Changing the Way We Learn
We are living in a modern age. Technology has woven its way into almost every facet of our lives, from smart temperature controls to Bluetooth-enabled vehicles. As a result of this technological takeover, even learning opportunities -- whether they're in the classroom...
Usability Testing for Medical Systems: The Growing Importance of UX Research in the Healthcare Industry
Usability testing is a must for all technology. You don’t want to release the full version of any product or software before it is fully tested for fear of any bugs that you may have missed. The creators of the technology shouldn’t be the reviewers. This is because...